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Goodmorning Widex: Rawk & Roll Hearing Aids

A couple of years ago, I had a good friend researching and programming the Digital Signal Processing algorithms for hearing aids. Direct neural implants. Clients would be fitted for a pair and have to have the signals customized for their particular loss. Frequencies remapped to new frequencies. Other frequencies expanded or contracted. The bass thrown into the treble. Certain midranges band-filtered out. And when you saw the map, you'd be hard pressed to piece the puzzle together again.

Over weeks...months...years, the brain would learn to avoid dead patches and put everything back together in the order it should be and represent the signal almost the way you or I would...in theory.

This aside, Widex has released a new set of hearing aids. The claim is that they are high-def, but who knows. What I do know is that they RAWK! Take a look at the packaging. Serious design by Goodmorning Technology. Anyone wearing these godda (as in In-A) be ready to rawk-out with their cock-out. With the current loudness wars and the clipping-infused distortion destroying our own hearing, we may be looking for some reinforcement of our own in a couple of years.

And maybe if my friends are successful, hearing-augmentation devices will be powerful enough that even the ably equipped listeners will want an upgrade.

[via NotCot | Comment in our Forums]